The Mall Directory

Privacy Policy

Effective September 30, 2026

The Mall Directory is an informational directory. You don't need an account to use it, and we don't collect names, email addresses, or other personal profiles. This page describes the data that is processed when you use the site, including by the advertising and map services it relies on.

Advertising

We use Google AdSense to show advertising on this site. When ads are shown:

  • Third-party vendors, including Google, use cookies to serve ads based on your prior visits to this website or to other websites.
  • Google's use of advertising cookies enables it and its partners to serve ads to you based on your visits to this site and/or other sites on the Internet.
  • You can opt out of personalized advertising by visiting Google Ads Settings. You can also opt out of some other third-party vendors' use of cookies for personalized advertising at www.aboutads.info and, in Europe, at www.youronlinechoices.eu.
  • If you opt out, you may still see non-personalized ads. These can still use cookies or similar technologies for purposes such as frequency capping, aggregate ad reporting and fraud prevention.

Where the law requires consent before advertising cookies are used — for example in the European Economic Area, the United Kingdom and Switzerland — personalized ads are shown only after you agree through a consent message. Google explains how it uses information from sites that show its ads in How Google uses information from sites or apps that use our services.

Analytics

We use Vercel Web Analytics to understand aggregate site usage (page views, referrers, country-level location). It does not use cookies and does not track you across sites; data is collected in anonymized, aggregate form.

Cookies and storage on your device

We don't set cookies of our own. Your browser's local storage keeps your light/dark theme choice and the malls you viewed recently, so the homepage can show them; this stays on your device. A location you choose to share is held in session storage only long enough to show nearby results, and is cleared when it is used. Advertising cookies are described above.

Location search

The "Find Malls Near You" feature works only when you use it. If you choose "Use My Location," your browser asks for permission first, and the resulting coordinates are sent to our server solely to compute the list of nearby malls — they are not stored. If you type a city or zip code instead, that search text is forwarded to OpenStreetMap's Nominatim geocoding service through our server to look up coordinates, subject to the OSM Foundation privacy policy.

Embedded maps and external links

Mall pages show a map built from OpenStreetMap tiles. Loading it requests those tiles directly from OpenStreetMap's servers, which receive your IP address and the address of the page you are viewing. Links to mall websites, phone numbers, and Google Maps directions take you to third-party services with their own privacy practices.

Changes and questions

We will update this policy before adding services that process data in new ways, and change the effective date above when we do. Questions? Contact us.